We are proud to announce that Partywave is an official Semrush Agency Partner. As we continue to provide top-notch SEO/SEM services and grow our capabilities as search engine experts, we see this as a leap forward for the studio.
What is SEO?
SEO is an abbreviation for "search engine optimization." In short, it refers to the process of improving your website to increase its visibility when people search for products or services related to your company on Google, Bing, and other search engines. The higher your pages appear in search results, the more likely you will generate new leads, attract potential customers, and increase overall website visitation.
As much as we love design at Partywave, we understand the value of designing, building, and handing off SEO-forward websites to all of our clients.
Let's talk about SEO vs SEM.
The primary difference is that Search Engine Optimization (SEO) focuses on increasing traffic to your website from organic search results. We do this by website on-page optimizations, producing quality content (articles and backlinks), keyword targeting, and many other efforts.
On the other hand, Search Engine Marketing (SEM) aims to increase traffic and web visibility through both organic and paid search, like Google Ads. We always view paid advertising as a bonus for our SEO campaigns but it is always optional.
So what is Semrush?
Semrush is software that helps both agencies and companies with digital marketing strategies like SEO campaigns. Semrush is an all-in-one digital marketing software that helps with both on-page and off-page SEO strategies and insights.
Semrush also assists in identifying keywords based on competitors, searches per month, and provides a multitude of metrics. It's our software of choice at Partywave.
What is Semrush Agency Partner?
Semrush Agency Partners connects studios and agencies with brands needing SEO growth or creative design assistance. It provides a platform for agencies to demonstrate their digital marketing expertise as professional SEO partners. It also gives brands easy access to agencies with experience in their industry, doing the type of work they require and staying within a required budget.
Are you interested in improving your website's quality and quantity of organic traffic? Get in touch with us by hitting our contact button.