In this day and age, every company needs an effective web presence. Our goal is to capture the brand vision and bring it to life through customer-facing applications.
Our project kicks off with onboarding which includes setting goals and understanding priorities. From there, we dive into strategy and research, looking at your competitive landscape and identifying the website’s positioning within the marketplace.
During this second stage, we take a look at visual inspirations and curated design directions via mood boards, which can include websites, graphics, colors, typography, imagery, and more. Aligning on the general flow and content of the website is key to start designing.
Pen to paper…or cursor to Figma. For most projects, the homepage is always the initial focus. We use this first page as a design guideline for the rest of the site and create several homepage options based on our scope. From there, we pick a direction, make refinements, and extend to other pages and elements.
For most sites, we use Webflow, the fastest and most flexible web solution for both developers and clients. For ecommerce, our platform of choice is Shopify. Websites are optimized for all screens (desktop, tablet, mobile), and rigorously checked for accessibility, speed and overall performance.
High-quality imagery and effectively written content take a website from good to great. Our team offers web copywriting that puts a voice to your brand by building on strategy to inspire action from your audience. We put together the finishing touches by art directing any website visuals, and collaborating with photographers to ensure your product puts its best foot forward.
Our websites are built for speed and performance: compressed imagery, headers, metadata, connected Google Analytics, and more... End result - happier users, and better business. We are also migration experts, which means moving to a new platform, like Webflow, is smooth, secure, and traffic isn’t impacted.
Lastly, a 30-minute training is standard upon handoff that will allow you to edit designs and content with ease.
Check out these other things we do to help your brand succeed.